USFL

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  • 1984: Donald Trump attended his football team’s opening game in the United States Football League. “Donald Trump, who deals in 68-story skyscrapers, waved toward the 62,300 people crowding the two-tiered block of Alabama real estate known as Legion Field and decided that things were looking up in the risky business of confronting the Establishment of professional football. ‘Look at that,’ he said, ‘They didn't have that many more people at the Super Bowl. There's a fever for this sport. The National Football League is the Establishment, and we're confronting it.’ […] Trump watched his investment at work from a carpeted booth high over the 50-yard line, where he was joined by his wife, Ivana, and by Jason Seltzer, president of the team, and several deputies. For Trump, who is 37 years old and president of the Trump Organization, it was no time to fret over an investment in something as unproved as football in the springtime.” (New York Times, February 27, 1984)